A Review of Media Usage and Digital Ageing-Friendly Adaptation among Older Adults Under the Context of Chinese-Style Older Adult Care

As the ageing trend of the global population structure intensifies, the media usage behaviour of older adults and their adaptability issues in the digital society have gradually become the focus of attention across multiple disciplines such as communication studies, sociology, and even psychology. Against the backdrop of rapid development and widespread adoption of new media technologies, older adults, as a crucial component of the information society, exhibit media usage habits and demands for digital ageing adaptability that not only impact their individual quality of life but also profoundly influence the innovation and development of the "Chinese model of ageing care." By synthesizing domestic and international research findings on media usage and digital ageing adaptability among older adults, we can not only provide new empirical research areas for media theory but also help reveal the adaptability and challenges faced by older adults in the digital transformation. An in-depth analysis of the media usage habits and needs of older adults holds significant guidance for optimizing media product design and enhancing the inclusiveness of media services. Jiangsu is one of the earliest and most aged provinces in China. According to the seventh national population census, the population aged 60 and above in Jiangsu reached 18,505,000, accounting for 21.84% of the permanent resident population, which is 3.14 percentage points higher than the national average, ranking second in absolute numbers of the older adult population and sixth in ageing rate nationwide.