Motivating Creativity - Creating Motivation


Maren Baermann
Innoviva Consulting, Gustav-Heinemann-Ufer 144, 50968 Cologne


We live in challenging times. And to flourish in these times and work towards a sustainable future, I believe creativity is the best instrument we have. I see creativity as the magic ingredient for complexity competence, that is, the ability to navigate complex contexts. Thus, my goal is to enable people, teams, and organizations to be more creative. When we create truly agile work settings, these three levers are addressed astonishingly well. When they are mishandled, however, they can turn highly creative and well-motivated teams into mobs of zombies who are merely doing their jobs by the book, failing to think and find solutions for themselves.

December 18, 2023
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