DETERMINING THE EFFICIENCY OF INFORMATION IMPACT ON THE POPULATION ON DISSEMINATION OF INFORMATION ABOUT CORONAVIRUS INFECTION

Authors

Olga Kutumova
KGBUZ "Krasnoyarsk Regional Center for Public Health and Medical Prevention", 660049, Krasnoyarsk, st. Paris Commune, 33, Russia
E. Pukhova
KGBUZ "Krasnoyarsk Regional Center for Public Health and Medical Prevention", 660049, Krasnoyarsk, st. Paris Commune, 33, Russia

Synopsis

The study of the effectiveness of information impact on the population was carried out by the method of electronic questionnaire, using the Internet service Google-form. The questionnaire included screening questions defining data about respondents (gender, age, place of residence), a number of questions to assess the perceptions of residents of the region about coronavirus infection (the risk of illness, the likelihood of infection, knowledge about prevention methods and readiness to comply with them), and also the population's assessment of the effectiveness of information exposure, providing reliable and up-to-date information on criteria such as usefulness and sufficiency, preferred sources of information on coronavirus infection. Purpose of the work: Determination of the effectiveness of information impact on the population on the issue of disseminating reliable information about coronavirus infection for making socially effective management decisions.

PANDEMIC–ICT–2020
Published
December 24, 2020